:root {
  color-scheme: light;
  --ink: #171713;
  --muted: #67645d;
  --paper: #f8f6f1;
  --paper-deep: #eee9df;
  --white: #fffefa;
  --rust: #9b4e2d;
  --rust-dark: #71351e;
  --rust-light: #864127;
  --accent-gradient: linear-gradient(120deg, var(--rust-dark) 0%, var(--rust) 48%, var(--rust-light) 100%);
  --accent-gradient-hover: linear-gradient(120deg, #5f2a18 0%, var(--rust-dark) 45%, var(--rust) 100%);
  --olive: #59604a;
  --line: rgba(23, 23, 19, .14);
  --line-strong: #67645d;
  --serif: "Iowan Old Style", "Palatino Linotype", "Book Antiqua", Palatino, Georgia, serif;
  --sans: Inter, -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif;
  --type-main: clamp(2.75rem, 5vw, 4.75rem);
  --type-subheading: clamp(1.65rem, 3vw, 2.35rem);
  --type-body: 1rem;
  --type-small: .75rem;
  --space-1: .5rem;
  --space-2: 1rem;
  --space-3: 1.5rem;
  --space-4: 2rem;
  --space-5: 3rem;
  --space-6: 4rem;
  --space-7: 6rem;
  --space-8: 8rem;
  --section-space: var(--space-7);
  --card-padding: var(--space-4);
  --content-gap: var(--space-3);
  --button-padding-block: .8rem;
  --button-padding-inline: 1.2rem;
  --card-radius: 20px;
  --card-background: rgba(255, 254, 250, .72);
  --card-border: rgba(255, 255, 255, .72);
  --card-shadow: 0 18px 45px rgba(48, 38, 28, .09);
  --card-blur: 14px;
  --motion-fast: 180ms ease;
  --motion-smooth: 320ms cubic-bezier(.22, 1, .36, 1);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.65;
  color: var(--ink);
  background: var(--paper);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  overflow-x: hidden;
  font-size: var(--type-body);
  background:
    radial-gradient(circle at 85% 5%, rgba(155, 78, 45, .05), transparent 28rem),
    var(--paper);
  text-rendering: optimizeLegibility;
}
a {
  color: var(--rust-dark);
  transition: color .2s ease, border-color .2s ease, background-color .2s ease;
}
main a:not(.site-name),
footer a:not(.site-name) {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  padding: var(--button-padding-block) var(--button-padding-inline);
  border: 1px solid transparent;
  background: var(--accent-gradient);
  background-size: 140% 100%;
  color: var(--white);
  font-size: var(--type-small);
  font-weight: 750;
  letter-spacing: .04em;
  line-height: 1.25;
  text-align: center;
  text-decoration: none;
  box-shadow: 0 8px 20px rgba(113, 53, 30, .18);
  transition: background-position .25s ease, box-shadow .25s ease, transform .25s ease;
}
main a:not(.site-name):hover,
main a:not(.site-name):focus-visible,
footer a:not(.site-name):hover,
footer a:not(.site-name):focus-visible {
  border-color: transparent;
  background: var(--accent-gradient-hover);
  background-size: 140% 100%;
  background-position: 100% center;
  color: var(--white);
  box-shadow: 0 12px 28px rgba(113, 53, 30, .28);
  transform: translateY(-2px);
}

main a.text-link,
main a.text-link:hover,
main a.text-link:focus-visible,
main .common-questions p a,
main .common-questions p a:hover,
main .common-questions p a:focus-visible {
  display: inline;
  width: auto;
  min-height: 0;
  padding: 0;
  border: 0;
  border-radius: 0;
  background: transparent;
  color: var(--rust-dark);
  box-shadow: none;
  transform: none;
  text-decoration: underline;
  text-underline-offset: .2em;
}
:focus-visible { outline: 3px solid var(--rust-dark); outline-offset: 3px; }
.skip-link {
  position: fixed;
  z-index: 1000;
  top: .5rem;
  left: .5rem;
  padding: .75rem 1rem;
  background: var(--ink);
  color: var(--white);
  font-weight: 800;
  text-decoration: none;
  transform: translateY(-200%);
}
.skip-link:focus { transform: translateY(0); }

.site-header,
main,
footer {
  width: min(1180px, calc(100% - clamp(2rem, 7vw, 7rem)));
  margin-inline: auto;
}
.site-header {
  display: grid;
  grid-template-columns: auto 1fr;
  align-items: center;
  gap: var(--space-4);
  min-height: 92px;
  border-bottom: 1px solid var(--line);
}
.site-name {
  width: 250px;
  height: 100px;
  overflow: hidden;
  color: var(--ink);
  background: url("assets/presence-plus-marketing-logo.png") -25px -108px / 353px 353px no-repeat;
  text-indent: -9999px;
  text-decoration: none;
  white-space: nowrap;
}
nav {
  display: flex;
  flex-wrap: wrap;
  justify-content: flex-end;
  gap: var(--space-1) var(--space-3);
}
.site-header nav > a:not(.site-name) {
  position: relative;
  display: inline;
  color: var(--muted);
  font-size: var(--type-small);
  font-weight: 650;
  letter-spacing: .02em;
  padding: 0 !important;
  border: 0 !important;
  border-radius: 0;
  background: transparent !important;
  box-shadow: none;
  line-height: inherit;
  text-align: left;
}
.site-header nav > a:not(.site-name)::after {
  position: absolute;
  right: 0;
  bottom: -.45rem;
  left: 0;
  display: block;
  height: 1px;
  background: var(--rust);
  content: "";
  transform: scaleX(0);
  transition: transform .2s ease;
}
.site-header nav > a:not(.site-name):hover,
.site-header nav > a:not(.site-name):focus-visible { background: transparent !important; }
.site-header nav > a:not(.site-name):hover::after,
.site-header nav > a:not(.site-name):focus-visible::after,
.site-header nav > a:not(.site-name)[aria-current="page"]::after { transform: scaleX(1); }
.site-header nav > a:not(.site-name)[aria-current="page"] {
  background: transparent;
  color: var(--ink);
}
.site-header nav > a.header-login:not(.site-name) {
  display: inline-flex;
  align-items: center;
  padding: .55rem 1rem !important;
  border-radius: 999px;
  background: var(--accent-gradient) !important;
  color: var(--white);
  box-shadow: 0 6px 16px rgba(113, 53, 30, .18);
  text-decoration: none;
  transition: background-position .25s ease, box-shadow .25s ease, transform .25s ease;
}
.site-header nav > a.header-login:not(.site-name)::after {
  display: none;
}
.site-header nav > a.header-login:not(.site-name):hover,
.site-header nav > a.header-login:not(.site-name):focus-visible {
  background: var(--accent-gradient-hover) !important;
  background-position: 100% center !important;
  color: var(--white);
  box-shadow: 0 9px 22px rgba(113, 53, 30, .28);
  transform: translateY(-1px);
}
.site-header nav > a.header-login:not(.site-name)[aria-current="page"] {
  color: var(--white);
}
.site-header nav > a.header-booking:not(.site-name) {
  color: var(--rust-dark);
  font-weight: 800;
}
.mobile-header-login,
.mobile-nav-toggle {
  display: none;
}

main > section {
  position: relative;
  padding-block: var(--section-space);
  border-bottom: 1px solid var(--line);
}
.hero {
  display: flex;
  min-height: 630px;
  flex-direction: column;
  justify-content: center;
  padding-block: var(--section-space);
}
.home-page .hero:first-child {
  width: 100vw;
  min-height: min(790px, calc(100vh - 92px));
  margin-left: calc(50% - 50vw);
  padding-right: 56%;
  padding-left: max(clamp(2rem, 7vw, 7rem), calc((100vw - 1180px) / 2));
  background:
    linear-gradient(90deg, rgba(219, 216, 208, .98) 0%, rgba(219, 216, 208, .92) 23%, rgba(219, 216, 208, .42) 42%, transparent 58%),
    url("assets/presence-plus-hero.webp") center / cover no-repeat;
}
.home-page .hero:first-child::before {
  display: none;
}
.home-page .hero:first-child::after {
  display: none;
}
.why-it-matters-page .hero:first-child {
  width: 100vw;
  min-height: min(760px, calc(100vh - 92px));
  margin-left: calc(50% - 50vw);
  padding-right: 56%;
  padding-left: max(clamp(2rem, 7vw, 7rem), calc((100vw - 1180px) / 2));
  background:
    linear-gradient(90deg, rgba(219, 222, 222, .38) 0%, rgba(219, 222, 222, .2) 36%, transparent 56%),
    url("assets/why-it-matters-hero.webp") center / cover no-repeat;
}
.home-page .hero:first-child > .lead,
.home-page .hero:first-child > p:not(.eyebrow),
.why-it-matters-page .hero:first-child > .lead {
  width: 100%;
  max-width: 32rem;
}
.system-page .hero:first-child {
  width: 100vw;
  min-height: min(760px, calc(100vh - 92px));
  margin-left: calc(50% - 50vw);
  padding-right: 56%;
  padding-left: max(clamp(2rem, 7vw, 7rem), calc((100vw - 1180px) / 2));
  background:
    linear-gradient(90deg, rgba(218, 215, 208, .5) 0%, rgba(218, 215, 208, .3) 36%, transparent 58%),
    url("assets/presence-plus-system-hero-desktop.webp") center / cover no-repeat;
}
.founder-page .hero:first-child {
  width: 100vw;
  min-height: min(760px, calc(100vh - 92px));
  margin-left: calc(50% - 50vw);
  padding-right: 56%;
  padding-left: max(clamp(2rem, 7vw, 7rem), calc((100vw - 1180px) / 2));
  background:
    linear-gradient(90deg, rgba(232, 226, 216, .58) 0%, rgba(232, 226, 216, .35) 36%, transparent 58%),
    url("assets/ginny-founder-hero.webp") right center / auto 92% no-repeat,
    #e8e2d8;
}
h1, h2, h3 {
  margin-top: 0;
  text-wrap: balance;
}
h1, h2 {
  font-family: var(--serif);
  font-weight: 500;
  letter-spacing: -.045em;
  line-height: .98;
}
h1 {
  max-width: 15ch;
  margin-bottom: var(--space-4);
  font-size: var(--type-main);
}
.hero-typewriter {
  min-height: 2.94em;
}
.typewriter-cursor {
  display: inline-block;
  width: .06em;
  height: .82em;
  margin-left: .08em;
  background: currentColor;
  vertical-align: -.04em;
}
.local-businesses-section {
  overflow-x: hidden;
}
h2 {
  max-width: 24ch;
  margin-bottom: var(--space-3);
  font-size: var(--type-subheading);
  line-height: 1.1;
}
h3 {
  max-width: 30ch;
  margin-bottom: var(--space-1);
  font-size: var(--type-body);
  font-weight: 750;
  letter-spacing: -.015em;
  line-height: 1.35;
}
p, li, dd { max-width: 68ch; }
p { margin-block: 0 var(--space-2); }
.lead {
  max-width: 48ch;
  color: #34332e;
  font-family: var(--serif);
  font-size: var(--type-subheading);
  line-height: 1.35;
}
.eyebrow {
  display: flex;
  align-items: center;
  gap: var(--space-2);
  margin-bottom: var(--space-3);
  color: var(--rust);
  font-size: var(--type-small);
  font-weight: 800;
  letter-spacing: .15em;
  text-transform: uppercase;
}
.eyebrow::before {
  width: 2rem;
  height: 1px;
  background: currentColor;
  content: "";
}

.two-column,
.three-column {
  display: grid;
  gap: var(--content-gap);
  margin-block: var(--space-5);
}
.two-column article,
.three-column article {
  position: relative;
  min-height: 100%;
  padding: var(--card-padding);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
.two-column article::before,
.three-column article::before {
  display: block;
  margin-bottom: var(--space-4);
  color: var(--rust);
  font-family: var(--serif);
  font-size: var(--type-subheading);
  line-height: 1;
}
.two-column article:nth-child(1)::before,
.three-column article:nth-child(1)::before { content: "✦"; }
.two-column article:nth-child(2)::before,
.three-column article:nth-child(2)::before { content: "◆"; }
.three-column article:nth-child(3)::before { content: "●"; }
.analogy-cards article:nth-child(1)::before { content: "Then"; }
.analogy-cards article:nth-child(2)::before { content: "Now"; }
.two-column article p,
.three-column article p { color: var(--muted); }

.component-list,
.service-schedule {
  display: grid;
  gap: var(--content-gap);
  margin-top: var(--space-5);
  border-top: 0;
}
.component-list article,
.service-schedule article {
  position: relative;
  padding: var(--card-padding);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
.component-list article::after,
.service-schedule article::after {
  position: absolute;
  top: 2.25rem;
  right: var(--space-3);
  color: var(--rust);
  content: "↗";
}
.component-list p,
.service-schedule p { color: var(--muted); }

.plain-list,
.steps {
  max-width: 840px;
  margin-block: var(--space-5) 0;
  padding: 0;
  list-style: none;
  counter-reset: item;
}
.plain-list li,
.steps li {
  position: relative;
  margin: 0;
  padding: var(--space-3) var(--space-2) var(--space-3) var(--space-5);
  border-top: 1px solid var(--line);
}
.plain-list li::before,
.steps li::before {
  position: absolute;
  left: .2rem;
  color: var(--rust);
  font-family: var(--serif);
  content: "✓";
}
.plain-list li:last-child,
.steps li:last-child { border-bottom: 1px solid var(--line); }
.steps h3 { margin-bottom: .35rem; }

main ol.connected-steps:not(.signal-cards) {
  display: grid;
  width: min(820px, 100%);
  max-width: none;
  grid-template-columns: 1fr;
  gap: 4rem;
  margin-right: auto;
  margin-left: auto;
}
main ol.connected-steps:not(.signal-cards) > li {
  min-height: 0;
  padding: var(--space-4) var(--space-5);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
}
.connected-steps > li > p {
  margin-bottom: 0;
  color: var(--muted);
}
.step-connector {
  position: absolute;
  z-index: 3;
  top: 100%;
  left: 50%;
  display: block;
  width: 32px;
  height: 4rem;
  pointer-events: none;
  transform: translateX(-50%);
}
.connector-line {
  position: absolute;
  top: .45rem;
  left: 50%;
  display: block;
  width: 3px;
  height: calc(100% - 1.25rem);
  border-radius: 999px;
  background: var(--rust);
  box-shadow: 0 0 0 1px rgba(113, 53, 30, .12);
  transform-origin: top center;
}
.connector-arrowhead {
  position: absolute;
  bottom: .35rem;
  left: 50%;
  display: block;
  width: 15px;
  height: 15px;
  border-right: 3px solid var(--rust);
  border-bottom: 3px solid var(--rust);
  transform: translateX(-50%) rotate(45deg);
  transform-origin: center;
}

.signal-cards {
  display: grid;
  max-width: none;
  grid-template-columns: repeat(5, minmax(0, 1fr));
  gap: var(--space-2);
  margin-top: var(--space-5);
  counter-reset: item;
}
.signal-cards li {
  min-height: 220px;
  margin: 0;
  padding: var(--space-7) var(--space-3) var(--space-3);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
.signal-cards li::before {
  top: 1.35rem;
  left: 1.35rem;
  display: grid;
  width: 2.2rem;
  height: 2.2rem;
  place-items: center;
  border: 1px solid rgba(155, 78, 45, .45);
  border-radius: 50%;
  font-family: var(--sans);
  font-size: var(--type-small);
  font-weight: 800;
  letter-spacing: .08em;
}
.signal-cards li:nth-child(1)::before { content: "✓"; }
.signal-cards li:nth-child(2)::before { content: "↔"; }
.signal-cards li:nth-child(3)::before { content: "◆"; }
.signal-cards li:nth-child(4)::before { content: "◷"; }
.signal-cards li:nth-child(5)::before { content: "◎"; }
.signal-cards li::after {
  position: absolute;
  z-index: 2;
  top: 2.45rem;
  left: calc(100% + 1px);
  width: 1rem;
  height: 1px;
  background: rgba(155, 78, 45, .45);
  content: "";
}
.signal-cards li:last-child::after { display: none; }
.signal-cards strong {
  display: block;
  margin-bottom: .55rem;
  color: var(--rust-dark);
  font-family: var(--serif);
  font-size: var(--type-body);
  font-weight: 600;
  letter-spacing: -.02em;
}

main ul:not(.signal-cards),
main ol:not(.signal-cards) {
  display: grid;
  max-width: none;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: var(--space-2);
  margin-block: var(--space-5);
  padding: 0;
  list-style: none;
}
main ul:not(.signal-cards) > li,
main ol:not(.signal-cards) > li {
  position: relative;
  min-height: 100%;
  margin: 0;
  padding: var(--space-3) var(--space-3) var(--space-3) var(--space-5);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
main ul:not(.plain-list):not(.signal-cards) > li::before {
  position: absolute;
  top: 1.85rem;
  left: 1.5rem;
  width: .55rem;
  height: .55rem;
  background: var(--rust);
  content: "";
}
main .plain-list:not(.signal-cards) > li::before,
main .steps > li::before {
  top: 1.5rem;
  left: 1.35rem;
}
.legal-page ul:not(.signal-cards),
.legal-page ol:not(.signal-cards) { grid-template-columns: 1fr; }

.definition,
.price,
.purchase-cta {
  width: auto;
  margin-block: var(--space-6);
  padding-inline: var(--space-7) !important;
  border: 0 !important;
  border-radius: var(--card-radius);
  background: var(--ink);
  color: var(--white);
  box-shadow: var(--card-shadow);
}
.definition::before,
.price::before,
.purchase-cta::before {
  position: absolute;
  top: 2rem;
  right: 2rem;
  width: 3.5rem;
  height: 3.5rem;
  border-top: 1px solid rgba(255,255,255,.3);
  border-right: 1px solid rgba(255,255,255,.3);
  content: "";
}
.definition .eyebrow,
.price .eyebrow { color: #d7906d; }
.definition p,
.price p,
.purchase-cta p { color: rgba(255,255,255,.72); }
.definition strong { color: var(--white); }

.system-definition {
  background:
    radial-gradient(circle at 82% 18%, rgba(155, 78, 45, .09), transparent 24rem),
    rgba(238, 233, 223, .82);
  color: var(--ink);
}
.system-definition .eyebrow { color: var(--rust); }
.system-definition p { color: var(--muted); }
.system-definition strong { color: var(--ink); }
.system-diagram {
  margin: var(--space-5) 0 0;
  padding: var(--space-3);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: rgba(255, 254, 250, .58);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
.system-diagram img {
  display: block;
  width: 100%;
  height: auto;
}

.common-questions > .eyebrow,
.common-questions > h2 {
  text-align: center;
}

.question-list {
  display: grid;
  gap: 1.25rem;
  margin-top: 2rem;
}

.question-list article {
  padding: clamp(1.35rem, 3vw, 2rem);
  border: 1px solid var(--line);
  border-radius: var(--card-radius);
  background: var(--white);
  box-shadow: var(--card-shadow);
}

.question-list article h3 {
  margin-top: 0;
}

.question-list article p:last-child {
  margin-bottom: 0;
}

.source-links {
  color: var(--muted);
  font-size: .9em;
}
.system-diagram-mobile { display: none; }
.practical-conclusion {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(280px, .75fr);
  gap: var(--space-6);
  align-items: center;
}
.practical-conclusion figure { margin: 0; }
.practical-conclusion img {
  display: block;
  width: 100%;
  height: auto;
  border-radius: 50%;
  box-shadow: 0 18px 45px rgba(0, 0, 0, .18);
}

.owner-intro {
  align-items: center;
  gap: var(--space-7);
}
.owner-intro article {
  padding: 0;
  border: 0;
  border-radius: 0;
  background: none;
  box-shadow: none;
  backdrop-filter: none;
  -webkit-backdrop-filter: none;
}
.owner-intro article::before { display: none; }
.portrait-placeholder {
  min-height: 520px;
  display: grid;
  place-items: end start;
  padding: var(--space-4);
  border: 0;
  background:
    linear-gradient(to top, rgba(23,23,19,.58), transparent 55%),
    url("assets/owner-led-work.webp") 64% center / cover no-repeat;
  color: var(--white);
  font-family: var(--serif);
  font-size: var(--type-body);
}
.ginny-working-portrait {
  background:
    linear-gradient(to top, rgba(23,23,19,.58), transparent 48%),
    url("assets/ginny-working-with-client.webp") center 38% / cover no-repeat;
}
.marketing-first-home-image {
  background:
    linear-gradient(to top, rgba(23,23,19,.32), transparent 45%),
    url("assets/marketing-first-home.webp") 54% center / cover no-repeat;
}
.story-split {
  display: grid;
  grid-template-columns: minmax(0, .9fr) minmax(360px, 1.1fr);
  gap: var(--space-6);
  align-items: center;
}
.story-split figure { margin: 0; }
.story-split img {
  display: block;
  width: 100%;
  height: auto;
  border-radius: var(--card-radius);
  box-shadow: var(--card-shadow);
  transition: transform var(--motion-smooth), box-shadow var(--motion-smooth);
}
.founder-page .portrait-placeholder,
.founder-page .story-split figure {
  width: 100%;
  height: 460px;
  min-height: 460px;
  overflow: hidden;
  border-radius: var(--card-radius);
  box-shadow: var(--card-shadow);
}
.founder-page .story-split img {
  width: 100%;
  height: 100%;
  border-radius: var(--card-radius);
  object-fit: cover;
}
.founder-page .story-split img.important-change-photo {
  object-position: 86% center;
}
@media (min-width: 721px) {
  .story-split-reverse figure { order: -1; }
}

.facts dl { border-top: 1px solid var(--line-strong); }
.facts dl div {
  display: grid;
  grid-template-columns: minmax(8rem, 1fr) 3fr;
  gap: var(--space-2);
  padding: var(--space-2) 0;
  border-bottom: 1px solid var(--line);
}
dt { font-size: var(--type-small); font-weight: 750; text-transform: uppercase; letter-spacing: .08em; }
dd { margin: 0; }
.company-contact {
  display: grid;
  grid-template-columns: minmax(0, 1.1fr) minmax(0, 1fr);
  gap: var(--space-4);
  align-items: start;
}
.company-contact address {
  padding-top: .5rem;
  font-family: var(--serif);
  font-size: var(--type-body);
  font-style: normal;
  line-height: 1.55;
}

form {
  max-width: 650px;
  margin-top: var(--space-5);
  padding: var(--space-5);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
label {
  display: block;
  margin-top: var(--space-3);
  color: var(--muted);
  font-size: var(--type-small);
  font-weight: 750;
  letter-spacing: .08em;
  text-transform: uppercase;
}
label:has(+ input[required])::after,
label:has(+ select[required])::after,
label:has(+ textarea[required])::after,
label:has(> input[required])::after,
label:has(> select[required])::after,
label:has(> textarea[required])::after {
  color: var(--rust-dark);
  content: " (required)";
  font-weight: 800;
  text-transform: none;
}
.purchase-page .lead { overflow-wrap: anywhere; }
input,
textarea,
button {
  width: 100%;
  border: 0;
  border-bottom: 1px solid var(--line-strong);
  border-radius: 0;
  background: transparent;
  color: var(--ink);
  font: inherit;
  padding: var(--button-padding-block) 0;
}
input:focus,
textarea:focus {
  border-color: var(--rust);
}
input:focus-visible,
select:focus-visible,
textarea:focus-visible {
  border-color: var(--rust-dark);
  outline: 3px solid var(--rust-dark);
  outline-offset: 3px;
}
button,
main .button-link,
footer .button-link {
  display: inline-flex;
  width: auto;
  align-items: center;
  justify-content: center;
  margin-top: var(--space-3);
  padding: var(--button-padding-block) var(--button-padding-inline);
  border: 1px solid transparent;
  background: var(--accent-gradient);
  background-size: 140% 100%;
  color: var(--white);
  font-size: var(--type-small);
  font-weight: 750;
  letter-spacing: .04em;
  text-decoration: none;
  box-shadow: 0 8px 20px rgba(113, 53, 30, .18);
  transition: background-position .25s ease, box-shadow .25s ease, transform .25s ease;
}
footer a:not(.site-name) { margin: .15rem; }
button:hover,
button:focus-visible,
.button-link:hover,
.button-link:focus-visible {
  border-color: transparent;
  background: var(--accent-gradient-hover);
  background-size: 140% 100%;
  background-position: 100% center;
  color: var(--white);
  box-shadow: 0 12px 28px rgba(113, 53, 30, .28);
  transform: translateY(-2px);
}
.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: var(--space-2);
  margin-top: var(--space-3);
}
.hero-actions .button-link { margin-top: 0; }
.button-link.button-link-secondary {
  border-color: var(--rust-dark);
  background: var(--paper);
  color: var(--rust-dark);
  box-shadow: none;
}
.button-link.button-link-secondary:hover,
.button-link.button-link-secondary:focus-visible {
  border-color: var(--rust-dark);
  background: rgba(155, 78, 45, .09);
  color: var(--ink);
  box-shadow: none;
}
.cta-note { margin-top: var(--space-2); color: var(--muted); font-size: var(--type-small); }
button:disabled {
  cursor: not-allowed;
  opacity: .48;
  box-shadow: none;
  transform: none;
}
fieldset {
  margin-top: var(--space-4);
  padding: var(--space-3);
  border: 1px solid var(--line);
}
legend { padding-inline: var(--space-1); font-family: var(--serif); font-size: var(--type-body); }
fieldset label {
  display: flex;
  gap: var(--space-1);
  align-items: center;
  font-weight: 500;
  letter-spacing: 0;
  text-transform: none;
}
fieldset input { width: auto; }
.terms-confirmation {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: var(--space-1);
  align-items: start;
  margin-top: 1.5rem;
}
.terms-confirmation input { width: auto; margin-top: .35rem; }
.terms-confirmation label { margin-top: 0; font-weight: 400; letter-spacing: 0; text-transform: none; }
.form-honeypot {
  position: absolute;
  width: 1px;
  height: 1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
}
.form-status {
  min-height: 1.65em;
  margin-top: var(--space-2);
  color: var(--muted);
}
.form-status--error { color: var(--rust-dark); }

.purchase-pricing {
  padding-top: var(--space-6);
}

.purchase-options {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: var(--content-gap);
  margin-top: var(--space-5);
}

.purchase-option {
  position: relative;
  min-height: 100%;
  padding: var(--card-padding);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
}

.purchase-option--discount {
  border-color: rgba(155, 78, 45, .42);
  background: linear-gradient(145deg, rgba(255, 255, 255, .9), rgba(238, 233, 223, .82));
}

.purchase-option-label,
.purchase-savings {
  color: var(--rust);
  font-size: var(--type-small);
  font-weight: 800;
  letter-spacing: .12em;
  text-transform: uppercase;
}

.purchase-option h3 {
  margin: var(--space-2) 0 var(--space-3);
}

.purchase-option h3 span {
  font-size: clamp(2.4rem, 5vw, 4.5rem);
}

.purchase-option-total {
  margin-bottom: 0;
  padding-top: var(--space-3);
  border-top: 1px solid var(--line);
}

.purchase-savings {
  position: absolute;
  top: var(--space-3);
  right: var(--space-3);
  margin: 0;
  padding: .4rem .7rem;
  border-radius: 999px;
  background: var(--accent-gradient);
  color: var(--white);
  letter-spacing: .06em;
}

.payment-choice {
  display: grid;
  gap: var(--space-2);
  margin: 0 0 var(--space-5);
  padding: 0;
  border: 0;
}

.payment-choice legend {
  margin-bottom: var(--space-2);
  font-family: var(--serif);
  font-size: var(--type-subheading);
  font-weight: 600;
}

.payment-choice-option {
  display: grid;
  grid-template-columns: auto 1fr;
  align-items: center;
  gap: var(--space-2);
  margin: 0;
  padding: var(--space-3);
  border: 1px solid var(--line);
  border-radius: var(--card-radius);
  background: var(--card-background);
  cursor: pointer;
  transition: border-color var(--motion-fast), box-shadow var(--motion-fast), transform var(--motion-fast);
}

.payment-choice-option:hover,
.payment-choice-option:has(input:checked) {
  border-color: var(--rust);
  box-shadow: 0 12px 30px rgba(113, 53, 30, .12);
}

.payment-choice-option:has(input:checked) { transform: translateY(-2px); }
.payment-choice-option input { width: 1.2rem; height: 1.2rem; margin: 0; accent-color: var(--rust); }
.payment-choice-option span { display: grid; gap: .2rem; }
.payment-choice-option strong { color: var(--ink); font-family: var(--serif); font-size: 1.2rem; }
.payment-choice-option small { color: var(--muted); font-size: .85rem; }

.narrow { max-width: 780px; }
.private-header {
  grid-template-columns: auto 1fr;
}
.private-header > p {
  justify-self: end;
  margin: 0;
  color: var(--muted);
  font-size: var(--type-small);
  font-weight: 750;
  letter-spacing: .08em;
  text-transform: uppercase;
}
.onboarding-intro {
  display: grid;
  min-height: 0;
  grid-template-columns: minmax(0, 1.2fr) minmax(280px, .8fr);
  gap: var(--space-6);
  align-items: center;
}
.appointment-summary,
.booking-widget {
  padding: var(--card-padding);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
.appointment-summary h2 { font-size: var(--type-subheading); }
.appointment-summary dl { margin: 0; }
.appointment-summary dl div {
  padding-block: var(--space-2);
  border-top: 1px solid var(--line);
}
.appointment-summary dd { color: var(--muted); }
.booking-section > p { max-width: 62ch; }
.booking-widget {
  min-height: 540px;
  margin-top: var(--space-4);
  padding: var(--space-2);
}
.booking-widget iframe {
  width: 100%;
  min-height: 720px;
  border: 0;
  border-radius: calc(var(--card-radius) - var(--space-1));
  background: var(--white);
}
.booking-fallback {
  display: grid;
  min-height: 500px;
  place-content: center;
  justify-items: start;
  padding: var(--space-5);
}
.booking-fallback p { color: var(--muted); }
.booking-help { margin-top: var(--space-3); }
.private-footer { grid-template-columns: 1fr; }
.private-footer .footer-legal { grid-column: 1; }

/* Appointment-setting landing page */
.appointment-header { grid-template-columns: auto 1fr; }
.appointment-header-link {
  justify-self: end;
  color: var(--rust-dark);
  font-size: var(--type-small);
  font-weight: 750;
  letter-spacing: .04em;
  text-decoration: none;
}
.appointment-header-link:hover,
.appointment-header-link:focus-visible { color: var(--ink); }
.appointment-hero {
  width: 100vw;
  min-height: min(760px, calc(100vh - 92px));
  margin-left: calc(50% - 50vw);
  padding-right: 55%;
  padding-left: max(clamp(2rem, 7vw, 7rem), calc((100vw - 1180px) / 2));
  background:
    linear-gradient(90deg, rgba(232, 226, 216, .98) 0%, rgba(232, 226, 216, .88) 36%, rgba(232, 226, 216, .28) 58%, transparent 72%),
    url("assets/owner-led-consultation.webp") 66% center / cover no-repeat;
}
.appointment-hero-copy { max-width: 640px; }
.appointment-hero h1 { max-width: 11ch; }
.appointment-reassurance {
  margin-top: var(--space-2);
  color: var(--muted);
  font-size: var(--type-small);
  font-weight: 700;
}
.appointment-service-area { max-width: 58ch; color: var(--muted); font-size: var(--type-small); }
.appointment-fit,
.appointment-schedule {
  display: grid;
  grid-template-columns: minmax(0, .85fr) minmax(0, 1.15fr);
  gap: var(--space-6);
  align-items: center;
}
.appointment-fit-image {
  min-height: 560px;
  border-radius: var(--card-radius);
  background: url("assets/ginny-working-with-client.webp") center 28% / cover no-repeat;
  box-shadow: var(--card-shadow);
}
.appointment-lead-form { margin: 0; }
.appointment-lead-form > p { max-width: 58ch; }
.appointment-form-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 0 var(--space-3);
}
.appointment-form-field--wide { grid-column: 1 / -1; }
.appointment-lead-form button { margin-top: var(--space-3); }
.appointment-form-privacy {
  margin-top: var(--space-2);
  color: var(--muted);
  font-size: var(--type-small);
}
.appointment-schedule {
  grid-template-columns: 1fr;
  align-items: stretch;
  border-bottom: 0;
}
.appointment-details { margin: var(--space-4) 0 0; }
.appointment-details div {
  display: grid;
  grid-template-columns: 90px 1fr;
  gap: var(--space-2);
  padding-block: var(--space-2);
  border-top: 1px solid var(--line);
}
.appointment-details dt { font-weight: 800; }
.appointment-details dd { margin: 0; color: var(--muted); }
.legal-page { width: min(880px, calc(100% - clamp(2rem, 7vw, 7rem))); margin-inline: auto; }
.legal-page > section { padding-block: var(--section-space); border-bottom: 1px solid var(--line); }
.legal-page .hero { min-height: 0; padding-block: var(--section-space); }
.legal-page h1 { max-width: 18ch; }
.legal-page h2 { max-width: none; font-size: var(--type-subheading); line-height: 1.1; }
.legal-page h3 { margin-top: var(--space-4); }
.draft-notice {
  max-width: 64ch;
  margin: var(--space-5) 0;
  padding: var(--space-3);
  border: 1px solid var(--card-border);
  border-left: 3px solid var(--rust);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}

.journey-section > h2,
.journey-section > p {
  width: min(900px, 100%);
  max-width: none;
  margin-right: auto;
  margin-left: auto;
}
.pp-journey {
  max-width: 1400px;
  margin: var(--space-6) auto 0;
  padding: var(--space-6) var(--space-5);
  border-radius: var(--card-radius);
  background: var(--paper);
}
.pp-eyebrow {
  margin: 0 0 var(--space-2);
  color: var(--rust);
  font-size: var(--type-small);
  font-weight: 800;
  letter-spacing: .15em;
  text-transform: uppercase;
}
.pp-journey h2 {
  max-width: none;
  margin: 0;
  color: var(--ink);
  font-size: clamp(2.5rem, 5vw, 5.5rem);
}
.pp-intro {
  max-width: 850px;
  margin: var(--space-3) 0 var(--space-5);
  color: var(--muted);
  font-family: var(--serif);
  font-size: var(--type-subheading);
  line-height: 1.35;
}
.pp-paths {
  display: grid;
  grid-template-columns: minmax(300px, .72fr) 1.25fr;
  gap: var(--space-6);
}
.pp-panel {
  position: relative;
  min-width: 0;
  padding: var(--card-padding);
  border: 1px solid var(--card-border);
  border-radius: var(--card-radius);
  background: var(--card-background);
  box-shadow: var(--card-shadow);
  backdrop-filter: blur(var(--card-blur));
  -webkit-backdrop-filter: blur(var(--card-blur));
}
.pp-panel--current { border-top: 5px solid var(--rust); }
.pp-panel h3 {
  max-width: none;
  margin: 0;
  color: var(--ink);
  font-family: var(--serif);
  font-size: var(--type-subheading);
  font-weight: 500;
  letter-spacing: -.035em;
  line-height: 1.1;
}
.pp-kicker {
  margin: var(--space-1) 0 var(--space-3);
  color: var(--muted);
  font-size: var(--type-small);
  font-weight: 750;
  letter-spacing: .06em;
  text-transform: uppercase;
}
main .pp-journey .pp-flow {
  display: flex;
  max-width: none;
  flex-direction: column;
  align-items: center;
  gap: 0;
  margin: 0;
  padding: 0;
  list-style: none;
}
main .pp-journey .pp-flow > .pp-stage {
  display: flex;
  width: 100%;
  min-height: 0;
  flex-direction: column;
  align-items: center;
  margin: 0;
  padding: 0;
  border: 0;
  border-radius: 0;
  background: transparent;
  box-shadow: none;
  backdrop-filter: none;
  -webkit-backdrop-filter: none;
}
.pp-node {
  display: grid;
  width: min(100%, 420px);
  grid-template-columns: 48px 1fr;
  gap: var(--space-2);
  align-items: center;
  padding: var(--space-2) var(--space-2);
  border: 1px solid var(--line);
  border-radius: 14px;
  background: rgba(255, 254, 250, .84);
  color: var(--ink);
  font-weight: 750;
  box-shadow: 0 7px 18px rgba(48, 38, 28, .05);
}
.pp-panel--current .pp-node { background: rgba(255, 254, 250, .9); }
.pp-icon {
  display: grid;
  width: 46px;
  height: 46px;
  place-items: center;
  border-radius: 13px;
  background: var(--paper-deep);
  color: var(--rust-dark);
}
.pp-panel--current .pp-icon {
  background: rgba(155, 78, 45, .1);
  color: var(--rust);
}
.pp-icon svg {
  width: 27px;
  height: 27px;
  fill: none;
  stroke: currentColor;
  stroke-width: 1.9;
  stroke-linecap: round;
  stroke-linejoin: round;
}
.pp-arrow {
  position: relative;
  width: 2px;
  height: 34px;
  margin: 7px 0;
  background: var(--line-strong);
}
.pp-arrow::after {
  position: absolute;
  bottom: -1px;
  left: 50%;
  width: 8px;
  height: 8px;
  border-right: 2px solid var(--muted);
  border-bottom: 2px solid var(--muted);
  content: "";
  transform: translateX(-50%) rotate(45deg);
}
.pp-eval {
  width: 100%;
  max-width: 640px;
  padding: var(--space-3);
  border: 1.5px solid rgba(155, 78, 45, .45);
  border-radius: var(--card-radius);
  background: rgba(238, 233, 223, .72);
}
.pp-eval__core {
  width: min(100%, 350px);
  margin: 0 auto var(--space-2);
  border-color: var(--rust);
  background: var(--white);
}
main .pp-journey .pp-sources {
  display: grid;
  max-width: none;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--space-1);
  margin: 0;
  padding: 0;
  list-style: none;
}
main .pp-journey .pp-sources > .pp-source {
  display: flex;
  min-height: 48px;
  align-items: center;
  gap: var(--space-1);
  margin: 0;
  padding: var(--space-1);
  border: 1px solid var(--line);
  border-radius: 12px;
  background: rgba(255, 254, 250, .88);
  color: var(--ink);
  font-size: var(--type-small);
  font-weight: 700;
  box-shadow: none;
  backdrop-filter: none;
  -webkit-backdrop-filter: none;
}
main .pp-journey .pp-sources > .pp-source::before { display: none; }
.pp-source svg {
  width: 20px;
  height: 20px;
  flex: 0 0 20px;
  fill: none;
  stroke: var(--rust);
  stroke-width: 1.8;
  stroke-linecap: round;
  stroke-linejoin: round;
}
.pp-note {
  margin: var(--space-4) 0 0;
  color: var(--muted);
  font-family: var(--serif);
  font-style: italic;
}
.pp-caption {
  max-width: 980px;
  margin: var(--space-4) auto 0;
  color: var(--muted);
  text-align: center;
}
.pp-closing {
  margin: var(--space-2) 0 0;
  color: var(--ink);
  font-family: var(--serif);
  font-size: var(--type-subheading);
  font-weight: 500;
  line-height: 1.2;
  text-align: center;
}
.pp-transition { display: none; }
.pp-sr {
  position: absolute !important;
  width: 1px !important;
  height: 1px !important;
  margin: -1px !important;
  padding: 0 !important;
  overflow: hidden !important;
  border: 0 !important;
  clip: rect(0, 0, 0, 0) !important;
  white-space: nowrap !important;
}
.site-footer {
  display: grid;
  grid-template-columns: minmax(260px, .8fr) minmax(520px, 1.2fr);
  gap: clamp(var(--space-4), 6vw, var(--space-7));
  padding-block: var(--space-6);
  color: var(--muted);
  font-size: var(--type-small);
}
.site-footer p { margin: 0; }
.site-footer .footer-legal {
  max-width: none;
  grid-column: 1 / -1;
  padding-top: var(--space-3);
  border-top: 1px solid var(--line);
  color: var(--muted);
  line-height: 1.6;
}
.site-footer strong { color: var(--ink); font-family: var(--serif); font-size: var(--type-body); }
.footer-brand address {
  margin-top: var(--space-2);
  font-style: normal;
  line-height: 1.8;
}
.site-footer .footer-logo {
  position: relative;
  display: block !important;
  width: 250px !important;
  height: 100px !important;
  overflow: hidden;
  margin: 0 !important;
  padding: 0 !important;
  border: 0 !important;
  border-radius: 0 !important;
  background: none !important;
  box-shadow: none !important;
}
.site-footer .footer-logo:hover,
.site-footer .footer-logo:focus-visible {
  background: none !important;
  box-shadow: none !important;
  transform: none !important;
}

.site-footer .footer-logo img {
  position: absolute;
  top: -108px;
  left: -25px;
  display: block;
  width: 353px;
  max-width: none;
  height: 353px;
}
.site-footer .footer-menu {
  display: grid;
  grid-template-columns: 1.35fr 1fr .8fr;
  gap: var(--space-4);
  align-content: start;
  justify-content: stretch;
}
.footer-menu-group {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: .65rem;
}
.site-footer .footer-menu-heading {
  margin: 0 0 .35rem;
  color: var(--ink);
  font-family: var(--serif);
  font-size: 1rem;
  font-weight: 750;
  letter-spacing: 0;
  line-height: 1.2;
}
.site-footer a:not(.site-name):not(.footer-logo),
.site-footer .footer-menu a:not(.site-name):not(.footer-logo) {
  display: inline;
  width: fit-content;
  margin: 0;
  padding: 0;
  border: 0;
  background: transparent;
  color: var(--muted);
  font-size: var(--type-small);
  font-weight: 650;
  letter-spacing: .02em;
  line-height: 1.5;
  text-align: left;
  text-decoration: underline;
  text-decoration-color: transparent;
  text-underline-offset: .25em;
  box-shadow: none;
  transform: none;
}
.site-footer a:not(.site-name):not(.footer-logo):hover,
.site-footer a:not(.site-name):not(.footer-logo):focus-visible {
  background: transparent;
  color: var(--rust-dark);
  text-decoration-color: currentColor;
  box-shadow: none;
  transform: none;
}

@media (min-width: 780px) {
  .two-column { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .three-column { grid-template-columns: repeat(3, minmax(0, 1fr)); }
  .component-list,
  .service-schedule { grid-template-columns: repeat(2, minmax(0, 1fr)); column-gap: var(--space-5); }
}

@media (max-width: 980px) {
  .site-header { grid-template-columns: 1fr; gap: var(--space-1); padding-block: var(--space-3); }
  nav { justify-content: flex-start; }
  .appointment-header-link { justify-self: start; }
  .appointment-hero {
    padding-right: 44%;
    background:
      linear-gradient(90deg, rgba(232, 226, 216, .98) 0%, rgba(232, 226, 216, .9) 42%, rgba(232, 226, 216, .34) 70%, transparent 88%),
      url("assets/owner-led-consultation.webp") 62% center / cover no-repeat;
  }
  .appointment-fit,
  .appointment-schedule { gap: var(--space-4); }
  .home-page .hero:first-child {
    padding-right: 42%;
    background:
      linear-gradient(90deg, rgba(219, 216, 208, .98) 0%, rgba(219, 216, 208, .9) 38%, rgba(219, 216, 208, .28) 70%, transparent),
      url("assets/presence-plus-hero.webp") 58% center / cover no-repeat;
  }
  .why-it-matters-page .hero:first-child {
    padding-right: 45%;
    background:
      linear-gradient(90deg, rgba(219, 222, 222, .82) 0%, rgba(219, 222, 222, .62) 42%, transparent 76%),
      url("assets/why-it-matters-hero.webp") 56% center / cover no-repeat;
  }
  .system-page .hero:first-child {
    padding-right: 45%;
    background:
      linear-gradient(90deg, rgba(218, 215, 208, .86) 0%, rgba(218, 215, 208, .64) 42%, transparent 76%),
      url("assets/presence-plus-system-hero-desktop.webp") 56% center / cover no-repeat;
  }
  .founder-page .hero:first-child {
    padding-right: 45%;
    background:
      linear-gradient(90deg, rgba(232, 226, 216, .9) 0%, rgba(232, 226, 216, .66) 42%, transparent 76%),
      url("assets/ginny-founder-hero.webp") right center / auto 90% no-repeat,
      #e8e2d8;
  }
  .signal-cards { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .signal-cards li::after { display: none; }
}

@media (max-width: 860px) {
  .site-footer { grid-template-columns: 1fr; gap: var(--space-4); }
  .site-footer .footer-menu { grid-template-columns: repeat(3, minmax(0, 1fr)); }
  .appointment-fit,
  .appointment-schedule { grid-template-columns: 1fr; }
  .appointment-fit-image { min-height: 460px; }
}

@media (max-width: 720px) {
  .home-page main > section:not(.hero),
  .why-it-matters-page main > section:not(.hero) {
    padding-block: var(--space-4);
  }

  .site-header[data-mobile-nav] {
    grid-template-columns: minmax(0, 1fr) auto auto;
    gap: .5rem;
    width: min(100% - 1rem, 1180px);
    min-height: 76px;
    padding-block: .35rem;
  }
  .site-header[data-mobile-nav] .site-name {
    width: min(9.75rem, 100%);
    height: 64px;
    background-position: -16px -67px;
    background-size: 220px 220px;
  }
  .site-header[data-mobile-nav] .mobile-header-login {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    min-height: 44px;
    padding: .55rem .85rem;
    border-radius: 999px;
    background: var(--accent-gradient);
    color: var(--white);
    font-size: var(--type-small);
    font-weight: 800;
    line-height: 1;
    text-decoration: none;
    box-shadow: 0 6px 16px rgba(113, 53, 30, .18);
  }
  .site-header[data-mobile-nav] .mobile-header-login:hover,
  .site-header[data-mobile-nav] .mobile-header-login:focus-visible {
    background: var(--accent-gradient-hover);
    color: var(--white);
  }
  .site-header[data-mobile-nav][data-mobile-nav-ready] .mobile-nav-toggle {
    display: inline-grid;
    place-items: center;
    width: 44px;
    min-width: 44px;
    height: 44px;
    padding: 0;
    border: 2px solid var(--rust-dark);
    border-radius: .7rem;
    background: var(--white);
    color: var(--rust-dark);
    box-shadow: none;
  }
  .site-header[data-mobile-nav] .mobile-nav-toggle:hover,
  .site-header[data-mobile-nav] .mobile-nav-toggle:focus-visible {
    background: var(--paper-deep);
    color: var(--rust-dark);
    transform: none;
  }
  .mobile-nav-icon,
  .mobile-nav-icon::before,
  .mobile-nav-icon::after {
    display: block;
    width: 22px;
    height: 2px;
    border-radius: 2px;
    background: currentColor;
    content: "";
    transition: transform .18s ease, opacity .18s ease;
  }
  .mobile-nav-icon {
    position: relative;
  }
  .mobile-nav-icon::before,
  .mobile-nav-icon::after {
    position: absolute;
    left: 0;
  }
  .mobile-nav-icon::before { transform: translateY(-7px); }
  .mobile-nav-icon::after { transform: translateY(7px); }
  .mobile-nav-toggle[aria-expanded="true"] .mobile-nav-icon { background: transparent; }
  .mobile-nav-toggle[aria-expanded="true"] .mobile-nav-icon::before { transform: rotate(45deg); }
  .mobile-nav-toggle[aria-expanded="true"] .mobile-nav-icon::after { transform: rotate(-45deg); }
  .site-header[data-mobile-nav] .site-navigation {
    grid-column: 1 / -1;
    display: flex;
    flex-direction: column;
    align-items: stretch;
    width: 100%;
    gap: 0;
    padding: .35rem 0 .75rem;
    border-top: 1px solid var(--line);
  }
  .site-header[data-mobile-nav] .site-navigation[hidden] { display: none; }
  .site-header[data-mobile-nav] .site-navigation > a:not(.site-name) {
    display: flex;
    align-items: center;
    min-height: 48px;
    padding: .7rem .5rem !important;
    font-size: 1rem;
  }
  .site-header[data-mobile-nav] .site-navigation > a:not(.site-name)::after {
    right: .5rem;
    bottom: .35rem;
    left: .5rem;
  }
  .site-header[data-mobile-nav] .site-navigation > a.header-login:not(.site-name) { display: none; }

  .system-definition {
    padding-inline: 1.25rem !important;
  }
  .system-diagram {
    width: 100%;
    padding: 1.25rem;
  }
  .system-diagram-desktop { display: none; }
  .system-diagram-mobile {
    display: grid;
    justify-items: center;
  }
  .system-diagram-hub {
    position: relative;
    z-index: 1;
    display: grid;
    place-items: center;
    width: 8.5rem;
    aspect-ratio: 1;
    border: 2px solid var(--ink);
    border-radius: 50%;
    background: var(--white);
    color: var(--ink);
    font-family: var(--serif);
    font-size: 1.05rem;
    font-weight: 600;
    line-height: 1.2;
    text-align: center;
  }
  main .system-diagram-mobile ol {
    position: relative;
    display: grid;
    gap: .75rem;
    width: 100%;
    margin: 1.5rem 0 0;
    padding: 0;
    list-style: none;
  }
  main .system-diagram-mobile ol::before {
    position: absolute;
    top: -1.5rem;
    bottom: 0;
    left: 1.1rem;
    width: 2px;
    background: rgba(155, 78, 45, .28);
    content: "";
  }
  main .system-diagram-mobile ol > li {
    position: relative;
    display: grid;
    gap: .2rem;
    min-height: 5.25rem;
    padding: 1rem 1rem 1rem 3.35rem;
    border: 1px solid rgba(155, 78, 45, .58);
    border-radius: 1rem;
    background: rgba(238, 233, 223, .9);
  }
  main .system-diagram-mobile ol > li::before {
    position: absolute;
    top: 50%;
    left: .72rem;
    display: grid;
    place-items: center;
    width: 1.75rem;
    aspect-ratio: 1;
    transform: translateY(-50%);
    border: 1px solid var(--rust);
    border-radius: 50%;
    background: var(--white);
    color: var(--rust-dark);
    content: counter(list-item);
    font-size: .82rem;
    font-weight: 700;
  }
  .system-diagram-mobile strong {
    color: var(--ink);
    font-family: var(--serif);
    font-size: 1.1rem;
    line-height: 1.2;
  }
  .system-diagram-mobile span {
    color: var(--rust-dark);
    font-size: .9rem;
    font-weight: 600;
    line-height: 1.35;
  }

  .purchase-options { grid-template-columns: 1fr; }

  .purchase-savings {
    position: static;
    display: inline-block;
    margin-bottom: var(--space-2);
  }
  .site-header, main, footer { width: min(100% - 2rem, 1180px); }
  nav { gap: var(--space-1) var(--space-2); }
  nav a { font-size: var(--type-small); }
  .hero { min-height: 540px; }
  .home-page .hero:first-child {
    min-height: 720px;
    padding-right: 1.25rem;
    padding-left: 1.25rem;
    background:
      linear-gradient(90deg, rgba(219, 216, 208, .94), rgba(219, 216, 208, .66)),
      url("assets/presence-plus-hero.webp") 62% center / cover no-repeat;
  }
  .why-it-matters-page .hero:first-child {
    min-height: 720px;
    padding-right: 1.25rem;
    padding-left: 1.25rem;
    background:
      linear-gradient(90deg, rgba(219, 222, 222, .92), rgba(219, 222, 222, .64)),
      url("assets/why-it-matters-hero.webp") 62% center / cover no-repeat;
  }
  .system-page .hero:first-child {
    min-height: 800px;
    justify-content: flex-start;
    padding-top: var(--space-6);
    padding-right: 1.25rem;
    padding-left: 1.25rem;
    background:
      linear-gradient(180deg, rgba(232, 230, 224, .98) 0%, rgba(232, 230, 224, .92) 46%, rgba(232, 230, 224, .72) 66%, transparent 84%),
      url("assets/presence-plus-system-hero-mobile.webp") center / cover no-repeat;
  }
  .system-page .hero:first-child > h1 {
    text-shadow: 0 2px 18px rgba(248, 246, 241, .9);
  }
  .system-page .hero:first-child > .lead {
    width: 100%;
    margin-top: .5rem;
    padding: 1rem 1.1rem;
    border-left: 3px solid var(--rust);
    border-radius: .75rem;
    background: rgba(248, 246, 241, .92);
    box-shadow: 0 12px 30px rgba(23, 23, 19, .14);
    color: var(--ink);
    font-size: clamp(1.2rem, 5.5vw, 1.45rem);
    line-height: 1.4;
  }
  .founder-page .hero:first-child {
    min-height: 760px;
    padding-right: 1.25rem;
    padding-left: 1.25rem;
    background:
      linear-gradient(90deg, rgba(232, 226, 216, .92), rgba(232, 226, 216, .65)),
      url("assets/ginny-founder-hero.webp") 72% bottom / auto 78% no-repeat,
      #e8e2d8;
  }
  .owner-intro { margin-block: var(--space-4); }
  .signal-cards { grid-template-columns: 1fr; }
  .signal-cards li { min-height: 0; }
  main ul:not(.signal-cards),
  main ol:not(.signal-cards) { grid-template-columns: 1fr; }
  .portrait-placeholder { min-height: 390px; }
  .founder-page .portrait-placeholder,
  .founder-page .story-split figure {
    height: 360px;
    min-height: 360px;
  }
  .company-contact,
  .onboarding-intro,
  .practical-conclusion,
  .story-split,
  .site-footer { grid-template-columns: 1fr; }
  .site-footer { gap: var(--space-4); }
  .site-footer .footer-menu { grid-template-columns: 1fr; }
  .pp-journey { padding: var(--space-5) var(--space-2); }
  .pp-intro { margin-bottom: var(--space-4); }
  .pp-paths { grid-template-columns: 1fr; gap: var(--space-4); }
  .pp-panel { padding: var(--space-3) var(--space-2); }
  .pp-transition {
    display: block;
    margin: 0;
    color: var(--rust);
    font-weight: 800;
    text-align: center;
  }
  main .pp-journey .pp-sources { grid-template-columns: repeat(2, 1fr); }
  .pp-node { grid-template-columns: 44px 1fr; }
  .pp-arrow { height: 28px; }
  .pp-caption,
  .pp-closing { text-align: left; }
  .hero-typewriter { min-height: 3.92em; }
  .private-header { grid-template-columns: 1fr; }
  .private-header > p { justify-self: start; }
  .appointment-header { grid-template-columns: 1fr; gap: var(--space-1); padding-block: var(--space-2); }
  .appointment-header-link {
    justify-self: start;
    margin-top: 0;
    padding-bottom: var(--space-2);
    line-height: 1.4;
  }
  .appointment-page main > section:not(.appointment-hero) { padding-block: var(--space-5); }
  .appointment-hero {
    min-height: 760px;
    justify-content: flex-start;
    padding-top: var(--space-5);
    padding-right: 1.25rem;
    padding-left: 1.25rem;
    background:
      linear-gradient(180deg, rgba(232, 226, 216, .98) 0%, rgba(232, 226, 216, .88) 46%, rgba(232, 226, 216, .18) 72%, transparent 100%),
      url("assets/owner-led-consultation.webp") 58% center / cover no-repeat;
  }
  .appointment-hero-copy { max-width: none; }
  .appointment-hero-copy {
    padding: 1.25rem;
    border: 1px solid rgba(255, 255, 255, .68);
    border-radius: 1.25rem;
    background: rgba(248, 246, 241, .94);
    box-shadow: 0 18px 42px rgba(23, 23, 19, .2);
    backdrop-filter: blur(8px);
    -webkit-backdrop-filter: blur(8px);
  }
  .appointment-hero-copy > .lead {
    color: var(--ink);
    font-size: clamp(1.35rem, 6vw, 1.65rem);
    line-height: 1.4;
  }
  .appointment-hero-copy > p:not(.eyebrow):not(.lead) {
    color: var(--ink);
  }
  .appointment-hero-copy .text-link {
    color: var(--rust-dark);
  }
  .appointment-hero h1 { max-width: 12ch; }
  .appointment-fit,
  .appointment-schedule { grid-template-columns: 1fr; gap: var(--space-4); }
  .appointment-fit-image { min-height: 390px; }
  .appointment-form-grid { grid-template-columns: 1fr; }
  .appointment-form-field--wide { grid-column: auto; }
  .booking-widget { padding: 0; }
  .booking-fallback { min-height: 420px; padding: var(--space-3); }
}

@media (max-width: 480px) {
  .appointment-hero {
    min-height: 700px;
    padding-top: var(--space-4);
    background:
      linear-gradient(180deg, rgba(232, 226, 216, .99) 0%, rgba(232, 226, 216, .91) 52%, rgba(232, 226, 216, .24) 78%, transparent 100%),
      url("assets/owner-led-consultation.webp") 60% center / cover no-repeat;
  }
  .appointment-hero h1 { font-size: clamp(2.35rem, 12vw, 3rem); }
  .appointment-hero .button-link,
  .appointment-lead-form button { min-height: 0; }
  .appointment-fit-image { min-height: 320px; }
  .appointment-details div { grid-template-columns: 72px minmax(0, 1fr); }
}

.two-column article,
.three-column article,
.component-list article,
.service-schedule article,
.signal-cards li,
main ul:not(.signal-cards) > li,
main ol:not(.signal-cards) > li,
form,
.draft-notice,
.system-diagram,
.definition,
.price,
.purchase-cta,
.portrait-placeholder,
.practical-conclusion img {
  transition:
    transform var(--motion-smooth),
    box-shadow var(--motion-smooth),
    border-color var(--motion-fast),
    background-color var(--motion-fast);
}

input,
textarea {
  transition:
    border-color var(--motion-fast),
    background-color var(--motion-fast),
    box-shadow var(--motion-fast);
}

@media (hover: hover) {
  .two-column article:hover,
  .three-column article:hover,
  .component-list article:hover,
  .service-schedule article:hover,
  .signal-cards li:hover,
  main ul:not(.signal-cards) > li:hover,
  main ol:not(.signal-cards) > li:hover,
  form:hover,
  .draft-notice:hover,
  .system-diagram:hover,
  .pp-panel:hover {
    border-color: rgba(155, 78, 45, .28);
    box-shadow: 0 24px 58px rgba(48, 38, 28, .14);
    transform: translateY(-4px);
  }

  main .pp-journey .pp-flow > .pp-stage:hover {
    border: 0;
    background: transparent;
    box-shadow: none;
    transform: none;
  }

  main .pp-journey .pp-sources > .pp-source:hover {
    border-color: var(--line);
    background: rgba(255, 254, 250, .88);
    box-shadow: none;
    transform: none;
  }

  .definition:hover,
  .price:hover,
  .purchase-cta:hover {
    box-shadow: 0 28px 64px rgba(23, 23, 19, .2);
    transform: translateY(-3px);
  }

  .portrait-placeholder:hover,
  .practical-conclusion img:hover,
  .story-split img:hover {
    box-shadow: 0 24px 58px rgba(48, 38, 28, .18);
    transform: scale(1.012);
  }

  input:hover,
  textarea:hover {
    border-color: var(--rust);
  }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  * { transition: none !important; }
  .hero-typewriter { min-height: 0; }
  .typewriter-cursor { display: none; }
}